Gunther Jochl Receives North Carolina Tourism’s Winner’s Circle Award

After leading Sugar Mountain Ski Resort for nearly 50 years, North Carolina Secretary of Commerce, Lee Lilley and Visit NC Director, Wit Tuttell presented Gunther Jochl with the Winner’s Circle Award at a special luncheon during the 2026 Visit North Carolina Tourism Conference held March 16-18 at the Omni Grove Park Inn & Spa in Asheville, North Carolina.